Why Authority Marketing
“Have You Mastered the #1 Business Growth Strategy Today?”
This missing #1 Business Growth Strategy, overlooked by 97% of businesses and professional practices, makes your marketing work better, eliminates psychological resistance, and makes YOU the person they want to do business with instead of your competitors. We have mastered it and can help you do the same!
People don’t trust advertisements,
but they believe what they see on the news.
The problem with typical marketing and advertising is it’s all about “me, me, me.” And when you talk about yourself, nobody believes you because people are psychologically conditioned to resist any attempt to “sell” them something. You’re consumed with trying to get attention and persuade people to take action, which feels uncomfortable and forced.
✘ People tune out ads
✘ People hate being “sold” to
✘ You struggle to get attention
✘ You are one voice among many
When the MEDIA talks about you, it’s a different story! Getting quoted or featured on National Media translates into instant “celebrity status” for local media and local prospects. Media publicity amplifies the effect of all your other advertising, and lets you create irresistible customer, client, and patient attraction – with NO SELLING.
✔ Be seen as AN AUTHORITY in your area of specialty
✔ Gain instant credibility and trust with your audience
✔ Prospects are “pre-sold” and seek you out
✔ You are perceived as “in demand” and connected
Still Struggling to Be Heard
and Get Your Story Told
“I have been working with Rick Mosca and his program for several months. In that time he has created more tangible results for me than the last three marketing campaigns put together. If you have products or services that would benefit from the wider exposure that Rick's program can deliver, don't hesitate to begin. For me, procrastination often got the upper hand. You're business deserves exposure to a wider client and customer base - Chuck Anderson - Anderson Music Productions